Business

Transcript

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DAVID GREENE, HOST:

NPR's business news starts with: somebody restock the shelves.

Apple says it sold more than 5 million of its new iPhone 5s over the weekend. The company says it has now run out of its initial stock. On its debut weekend, the iPhone 5 sold better than the last version of the iPhone. But sales were not quite as strong as many analyst expectations, and there are concerns about Apple's ability to keep up with demand.

Transcript

STEVE INSKEEP, HOST:

And today's last word in business comes from Tony the Tiger.

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LEE MARSHALL: They're greeeaaat.

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INSKEEP: A simple statement. But Tony may have to learn how to say it in Chinese because his parent company, Kellogg, just inked a deal with a firm in Singapore.

DAVID GREENE, HOST:

Managing Director of the International Monetary Fund Christine Lagarde says recent actions by the European Central Bank mark a positive turning point in Europe's financial crisis. But she warned that uncertainty elsewhere will continue to slow the pace of the global recovery.

Back in July, the IMF was forecasting world growth of just under 4 percent for next year. The group's economists will issue a new forecast in a couple of weeks. Lagarde said the new projection still foresees a gradual recovery, but it will shave a few tenths of a percent off global growth.

The trading pits at the Chicago Board of Trade and the Mercantile Exchange have long been potent symbols of American capitalism. And they used to be as rough and tumble as the city itself, where burly men bought and sold commodities like hogs, cattle, corn and soybeans.

Trading volume has gone up considerably in recent years, but Chicago's trading pits are tamer places today — the result of a revolution futures trading has undergone over the past quarter century. Much of the trading has left the pits and gone electronic.

In recent years, China's status — like its economy — has continued to rise as the economies in America and Europe have struggled.

That shift isn't just reflected in economic numbers, and some American business people in China say they don't feel as respected or as valued as before.

Not long after Michael Fagle arrived in Shanghai in 2005 with DuPont, he went to visit a Chinese customer. Back then, Fagle says, he was treated as a sage from the West.

You know that ad campaign for pork, the one that called it "the other white meat?" There's a fascinating behind-the-scenes story about that slogan, revealed in a new lawsuit that was just filed this morning by the Humane Society of the United States.

Starting a new car company from scratch isn't tried often in the United States. The last time one was truly successful was about 100 years ago. And Tesla Motors, a startup from Silicon Valley, faces some unusual hurdles.

Still, despite the challenges Tesla faces, the electric car company and its CEO, Elon Musk, have gotten further than most automotive entrepreneurs.

Apple sold more than 5 million iPhones this weekend, the company said in a press release. That surpasses the initial sales of the previous version.

As Bloomberg news reports, demand for the new phone quickly exceeded the initial supply, but some analysts expected bigger sales.

They report:

Ad Age just unveiled its "top 10 female ad icons of all time" list:

-- Morton Salt's 'umbrella girl"

-- Betty Crocker

-- Miss Chiquita

-- Rosie the Riveter

-- Josephine the Plumber (Comet cleanser)

-- Mrs. Olson (for Folgers coffee)

-- Madge the manicurist (Palmolive soap)

-- Rosie the waitress (Bounty paper towels)